Our student-centered curriculum emphasizes professional readiness and intellectual curiosity.
A cohesive community, a wealth of social and intellectual activities, and an attractive campus close to Pittsburgh.
Part of our holistic, leadership-focused experience, men's and women's sports challenge student-athletes to excel.
Once a President, always a President. Your continued leadership helps current and future students realize their potential.
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This course provides a fundamental understanding of marketing research including examination of marketing research process, qualitative and quantitative research, and the process of transforming raw data into meaningful managerial information.